We, Women was born in conjunction with the growing frustration of women's disempowerment and hidden voices expressed in movements like #metoo. The Power of We exhibition rallies womxn photographers to shape a national conversation about problems, solutions, and the path towards a common ground.
We gave the brand superpowers to arm revolutionaries everywhere. Like all superhero insignias, the We, Women logo is bold and daring with its strong lines; fearless with its striking colors; and memorable with its iconography–interlocking Ws that represent engagement and collaboration. All in all, a radical logo for a radical transformation of image-making. After all, is there anything women can't do?