We, Women was born in conjunction with the growing frustration of women's disempowerment and hidden voices expressed in movements like #metoo. A 'visual rebellion,' it rallies women photographers to shape a national conversation about problems, solutions, and the path towards a common ground.
We gave the brand superpowers to arm revolutionaries everywhere. Like all superhero insignias, the We, Women logo is bold and daring with its strong lines; fearless with its striking colors; and memorable with its iconography–interlocking Ws that represent engagement and collaboration. All in all, a radical logo for a radical transformation of image-making. After all, is there anything women can't do?
Social Impact Multiplier
Below illustrates the power of one. Now multiply it by 50 We, Women artists across America.