Global Footprint Network
In a groundbreaking collaboration, the Philippine government and the Global Footprint Network (GFN) launched a multi-year, multi-phase initiative to analyze the country’s resource constraints and identify opportunities for Ecological Footprint accounting to help shape policy-making.
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We were tasked to design 3 reports over the period of a year, one for each scope: a national report and two sub-national reports. We were tasked to develop a single infographic + color + legend system across all reports so data can be compared across.
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We worked with GFN scientists to understand data sets and their core messages. We tested infographic styles for each set, checking for accuracy and clarity. We tested our assumptions with readers, and ultimately arrived at final graphics which looked simple, but contained multiple layers of information.
They attract the reader, and engage them to look deeper.
Report 1


Ecological Footprint, Biocapacity and Overshoot
Just as a bank statement tracks expenditures against income, Ecological Footprint accounting measures a population’s demand for and ecosystems’ supply a ecological assets.
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On the supply side, a city, a state or nation’s biocapacity represents the productivity of its ecological assets (including forest lands, grazing lands, cropland, fishing grounds and built-up land).


Report 2






Report 3





